{"id":2157,"date":"2022-08-25T03:57:11","date_gmt":"2022-08-25T01:57:11","guid":{"rendered":"https:\/\/www.wsinteractive.com\/?page_id=2157"},"modified":"2024-03-06T15:18:32","modified_gmt":"2024-03-06T14:18:32","slug":"seo-and-digital-marketing","status":"publish","type":"page","link":"https:\/\/www.wsinteractive.com\/en\/seo-and-digital-marketing\/","title":{"rendered":"SEO and digital marketing"},"content":{"rendered":"\n<div class=\"wp-block-columns banner-landingpage header-page is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"mini-text is-style-reference-tags\">OUR OFFER<\/p>\n\n\n\n<h1 class=\"wp-block-heading\" id=\"h-seo-chez-l-agence-web\"><strong>SEO<\/strong> <img decoding=\"async\" width=\"117\" height=\"61\" class=\"wp-image-1468\" style=\"width: 117px;\" src=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/Group-510.png\" alt=\"\"\/> at the web agency<\/h1>\n\n\n\n<p><strong>Search engine optimization (SEO), or optimizing your content for search engines<\/strong><\/p>\n\n\n\n<p>Our SEO approach is strategic and integrated into our website design offer right from the start.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"669\" height=\"406\" src=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/AdobeStock_467687816-1.png\" alt=\"\" class=\"wp-image-1479\" srcset=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/AdobeStock_467687816-1.png 669w, https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/AdobeStock_467687816-1-300x182.png 300w\" sizes=\"(max-width: 669px) 100vw, 669px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-wsi-break-line\"><\/div>\n\n<div class=\"wp-block-columns text-media-landingpage is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h2 class=\"wp-block-heading\" id=\"h-le-seo-une-approche-strategique\" style=\"font-size:44px\"><strong>SEO :<\/strong><br\/>a strategic approach<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"647\" height=\"323\" src=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/strategie.png\" alt=\"\" class=\"wp-image-2006\" style=\"width:310px;height:auto\" srcset=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/strategie.png 647w, https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/strategie-300x150.png 300w\" sizes=\"(max-width: 647px) 100vw, 647px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>Visibility and good positioning of your site in search engine results requires strategic analysis, editorial advice and regular monitoring. Being number one (or even zero) in your prospects&#8217; searches is what SEO<strong>(Search Engine Optimization<\/strong>) is all about.<\/p>\n<p>Good SEO is generally associated with good content. The performance of your content is therefore a lever for obtaining qualified traffic and better positioning.<\/p>\n<p>But the link between semantic structures and site content is constantly evolving. <br>With the aim of improving and sustaining our advice and reports, we often make a series of editorial recommendations. Our advice on hierarchy and vocabulary takes into account not only your content, but also your competition and backlinks.<\/p>\n<p>Finally, beyond keywords, we use precise objectives to create semantic cocoons that make sense to your visitors.<\/p>\n<\/div>\n<\/div>\n\n<div style=\"height:102px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-wsi-break-line-reverse\"><\/div>\n\n<div class=\"wp-block-columns text-media-landingpage is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h2 class=\"wp-block-heading\" id=\"h-analyses\" style=\"font-size:50px\"><strong>Analysis<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"611\" height=\"434\" src=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/11\/analyse.png\" alt=\"\" class=\"wp-image-2905\" style=\"width:269px;height:auto\" srcset=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/11\/analyse.png 611w, https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/11\/analyse-300x213.png 300w\" sizes=\"(max-width: 611px) 100vw, 611px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>The analysis of SEO results is based on a multitude of criteria to determine the actions necessary for progress.<\/p>\n<ul>\n<li>Traffic statistics<\/li>\n<li>Site positioning on search engines<\/li>\n<li>Crawl urls indexed by search engines<\/li>\n<li>Analysis of your pages&#8217; semantics<\/li>\n<li>Internal mesh study<\/li>\n<li>Study of external links (backlinks)<\/li>\n<li>Analysis of targeted key expressions<\/li>\n<li>In-depth study of your users&#8217; preferred queries<\/li>\n<\/ul>\n<p>All in all, it&#8217;s also a question of better understanding the behavior of visitors to your site, depending on where they come from, so that you can serve them appropriate content and a site that&#8217;s adapted to their needs. What&#8217;s more, this enables us to work on the vocabulary used on your site, both to develop the use of expressions and to use them strategically.<\/p>\n<\/div>\n<\/div>\n\n<div style=\"height:105px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-wsi-break-line\"><\/div>\n\n<div class=\"wp-block-columns text-media-landingpage is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h2 class=\"wp-block-heading\" id=\"h-notre-offre\" style=\"font-size:45px\"><strong>Our offer<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"569\" height=\"315\" src=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/11\/offres.png\" alt=\"\" class=\"wp-image-2902\" style=\"width:256px;height:auto\" srcset=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/11\/offres.png 569w, https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/11\/offres-300x166.png 300w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>The success of your SEO thus depends on its ongoing evaluation.<\/p>\n<p>That&#8217;s why WS Interactive, a web agency in Toulouse, offers you various monthly reports. These reports, combined with detailed analyses, are designed to meet your needs and keep your positioning up to date. We&#8217;ll help you choose the right terms, and monitor and track your site&#8217;s progress on the search engines.<\/p>\n<p>Our monthly reports include :<\/p>\n<ul>\n<li>Traffic study<\/li>\n<li>A study of your positioning<\/li>\n<li>Site content study<\/li>\n<\/ul>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>OUR OFFER SEO at the web agency Search engine optimization (SEO), or optimizing your content for search engines Our SEO [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2157","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEO web agency support<\/title>\n<meta name=\"description\" content=\"Search Engine Optimization, or SEO, is a strategic approach integrated into our 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