{"id":18128,"date":"2024-02-13T07:30:00","date_gmt":"2024-02-13T06:30:00","guid":{"rendered":"https:\/\/www.wsinteractive.com\/fr\/references\/cimof\/"},"modified":"2024-03-30T15:43:57","modified_gmt":"2024-03-30T14:43:57","slug":"cimof","status":"publish","type":"references","link":"https:\/\/www.wsinteractive.com\/en\/works\/cimof\/","title":{"rendered":"CIMOF"},"content":{"rendered":"\n
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#website #redesign #design <\/p>\n\n\n\n

Toulouse Molecular and Functional Imaging Center <\/p>\n\n\n

Health<\/a>, <\/span>Institution<\/a><\/div>\n\n\n

The web agency x CIMOF<\/h1>\n\n\n\n

New year, new optimized site! <\/mark><\/strong><\/p>\n\n\n\n

And so begins the year 2024 for Toulouse’s CIMOF (Centre d’Imagerie Mol\u00e9culaire et Fonctionnelle). <\/p>\n\n\n\n

The web agency worked with CIMOF to co-construct a design<\/strong> and web solutions adapted to the current needs and future developments of the Clinique Pasteur Imaging Center! \ud83d\udd0e Zoom in on this new benchmark in healthcare<\/strong>.<\/p>\n<\/div>\n\n\n\n

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A new website for CIMOF Toulouse! <\/strong><\/strong><\/h2>\n\n\n\n

Based at the Pasteur Clinic<\/a><\/strong>the Toulouse Molecular and Functional Imaging Center (<\/strong>CIMOF<\/strong><\/a>)<\/strong> offers all types of medical examinations related tomedical imaging and <\/strong> nuclear medicine<\/strong>. <\/p>\n\n\n\n

In addition to Toulouse, their practice area extends from the Occitanie region <\/strong>to the Pyr\u00e9n\u00e9es-Atlantiques<\/strong>, thanks to several practice sites<\/a><\/strong> and a mobile expertise center<\/strong>. <\/p>\n\n\n\n

Their mission<\/strong> is to support patients <\/strong>in the south-west of France in their care, thanks to their nuclear medicine examinations <\/strong>(PET Scanner or Scintigraphy<\/strong>).<\/strong><\/p>\n\n\n\n

Examinations with abbreviations and procedures that are sometimes obscure, or even intimidating, require us to guide our patients through these essential stages of their care. CIMOF therefore needed a complete overhaul of its previous website <\/strong>(formerly named Tep-Toulouse), to simplify navigation and information retrieval for its users<\/strong>.<\/p>\n\n\n\n

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Customer journey, patient journey: Personalized support for a simplified experience<\/strong><\/strong><\/h2>\n\n\n\n

Our main objective<\/strong>: to facilitate access to key information <\/strong>and to the results of medical examinations <\/strong>carried out by the CIMOF… in a graphic universe that is very specific to nuclear medicine ;). <\/p>\n\n\n\n

How do we meet this challenge?<\/mark><\/strong>By developing tailor-made support<\/strong>, of course! <\/p>\n\n\n\n

Just like CIMOF, your web agency is committed to providing meticulous support<\/strong>, based onlistening to<\/strong> and understanding the needs of its customers<\/strong> (and their customers – patients, by affinity). <\/p>\n\n\n\n

Our watchwords: exchange and collaboration! <\/mark><\/strong><\/p>\n\n\n\n

These values have accompanied us throughout the project… right from the graphic design<\/strong> phase, with the creation of the CIMOF’s digital graphic charter and logo<\/strong>. <\/p>\n\n\n\n

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A new corporate identity for the CIMOF in Toulouse<\/strong><\/h3>\n\n\n\n

CIMOF’s idea?<\/strong> Use the color palette of PET Scan results (blue, yellow, orange, violet) to create a unique graphic identity <\/strong> representative of <\/strong>their core business. <\/p>\n\n\n\n

On the face of it, a complex graphic challenge, hard to imagine. But dialogue, advice and consultation were the key to unlocking our imagination! <\/p>\n\n\n\n

The result:<\/mark><\/strong> a distinctive graphic universe, rich in color and gradation… without losing legibility, thanks to its white backgrounds and solid colors to preserve accessibility! <\/strong> <\/p>\n\n\n\n

The CIMOF’s graphic universe is also expressed in its new<\/strong> logo<\/strong>, the gradation of colors and the cloud of dots echoing the characteristic elements of the world of nuclear medicine. <\/p>\n\n\n\n

And on the site, this very special graphic universe is reinforced by visuals from the health sector, to illustrate the examinations presented! <\/p>\n\n\n\n

To sum up our web support for CIMOF? Simplicity and accessibility, for an optimized experience<\/strong>! This Leitmotiv guided the UX\/UI design of the website we developed for the CIMOF team. \ud83e\udd1d<\/p>\n\n\n\n

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A website that’s easy to access and manage <\/em> <\/strong><\/strong><\/h2>\n\n\n\n

Simplify, simplify, simplify<\/em>, that’s been our mantra throughout this project.<\/strong><\/p>\n\n\n\n

A simplification for patient-users, but not only! Administrators also benefit from an intuitive, easy-to-understand, modular interface. Zoom in on this winning combo! <\/p>\n\n\n\n

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UX\/UI design & Information accessibility for users\/patients<\/strong><\/h3>\n\n\n\n

Our guiding principle throughout the project was to simplify information and make it easier to understand for patients, CIMOF’s core target. <\/mark><\/strong><\/p>\n\n\n\n

Simplification through site<\/strong> UX\/UI design<\/strong>! Between listening, dialogue and advice, our UX reflection led us to the creation of<\/strong> personalized blocks\/styles<\/strong>, to guide and punctuate the reading-navigation of CIMOF patients: <\/strong> <\/p>\n\n\n\n