{"id":2526,"date":"2022-02-14T13:46:29","date_gmt":"2022-02-14T12:46:29","guid":{"rendered":"https:\/\/www.wsinteractive.com\/?post_type=references&#038;p=2526"},"modified":"2023-09-19T15:01:42","modified_gmt":"2023-09-19T13:01:42","slug":"methafrance-ux-traditional-seo-work","status":"publish","type":"references","link":"https:\/\/www.wsinteractive.com\/en\/works\/methafrance-ux-traditional-seo-work\/","title":{"rendered":"M\u00e9thaFrance"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"is-style-reference-tags\">#drupal#institutionnal#seo<\/p>\n\n\n\n<p class=\"is-style-reference-surtitle is-style-surtitle\">M\u00e9thaFrance<\/p>\n\n\n<div class=\"taxonomy-references_categorie wp-block-post-terms\"><a href=\"https:\/\/www.wsinteractive.com\/en\/references-categorie\/institution-en\/\" rel=\"tag\">Institution<\/a><\/div>\n\n\n<h1 class=\"wp-block-heading\" id=\"h-using-ux-and-seo-to-breakdown-the-complexity-of-a-website\">Using UX and SEO to breakdown the complexity of a website<\/h1>\n\n\n\n<p>Brrring! Brrring! School bell ring. Time to code! \u2328\ufe0f Come on, get yourself ready at your workstation. Today&#8217;s test: &#8220;What are the benefits of methane?&#8221; The test will be completed in two parts in groups:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Part 1: The WS group &#8211; create a UX website accessible to the general public<\/li>\n\n\n\n<li>Part 2: Groupe <a href=\"https:\/\/www.wsinteractive.com\/en\/blog\/savoir-faire-francais-french-renewable-energies\/\"><strong>Syndicat des \u00c9nergies Renouvelables<\/strong><\/a> (Union for French Renewable Energy): write the editorial content for the M\u00e9thaFrance site (National Portal for Methanization) using the best SEO practices<\/li>\n<\/ul>\n\n\n\n<p>Duration of the test: two months.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/Accueil-du-site_2-1024x624.png\" alt=\"\" class=\"wp-image-1855\" style=\"height:300px\" height=\"300\" srcset=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/Accueil-du-site_2-1024x624.png 1024w, https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/Accueil-du-site_2-300x183.png 300w, https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/Accueil-du-site_2-768x468.png 768w, https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/Accueil-du-site_2.png 1114w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/Desktop-2_0.png\" alt=\"\" class=\"wp-image-1859\" style=\"object-fit:cover;width:446px;height:335px\" width=\"446\" height=\"335\"\/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-using-html5-for-an-intelligible-and-interactive-visual-representation\"><strong><strong><strong><strong><strong>Using HTML5 for an intelligible and interactive visual representation<\/strong><\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Creating a website? Piece of cake!<\/p>\n\n\n\n<p>E<strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-purple-color\">xplaining how methane is produced\u2026 \ud83e\udd14<\/mark><\/strong> Between the technical know-how and the science and industry, we needed to put on our thinking cap\u2652((\u21c0\u2038\u21bc))\u2652.<\/p>\n\n\n\n<p>Since an \u201cimage is worth a thousand words,\u201d we opted to explain the complexity with an elegant, <strong><a href=\"https:\/\/www.methafrance.fr\/comprendre-la-methanisation\/fonctionnement-de-la-filiere\" target=\"_blank\" rel=\"noreferrer noopener\">interactive diagram<\/a><\/strong> in html5.<\/p>\n\n\n\n<p>Perfect for the broader public in gaining broader knowledge!<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-special-mention-for-top-of-class-seo\"><strong><strong><strong><strong><strong>Special mention for top of class SEO<\/strong><\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-purple-color\">The Syndicat des Energies Renouvelables<\/mark><\/strong> did an amazing job respecting SEO guidance : Well-crafted headings, optimal use of keywords, integration of a Frequently Asked Questions (FAQ) and a Glossary.<\/p>\n\n\n\n<p>They were dedicated from the very get-go, doing a bang up job of writing the content.<\/p>\n\n\n\n<p>An A+ for MethaFrance ! Congratulations from the #webagency! \ud83e\uddd1\u200d\ud83c\udf93<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-btn-purple-arrow-left\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.methafrance.fr\/\">Visit<br>website<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.wsinteractive.com\/wp-content\/uploads\/2022\/08\/Version-mobile_4.png\" alt=\"\" class=\"wp-image-1861\" style=\"object-fit:cover;width:446px;height:335px\" width=\"446\" height=\"335\"\/><\/figure>\n<\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Case study on the model client for UX and SEO<\/p>\n","protected":false},"featured_media":1857,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"references_categorie":[97],"references_tag":[],"class_list":["post-2526","references","type-references","status-publish","has-post-thumbnail","hentry","references_categorie-institution-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>M\u00e9thaFrance by the web agency, WS Interactive<\/title>\n<meta name=\"description\" content=\"How does one create a simple, UX website for a complex subject? 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