{"id":463,"date":"2020-01-30T08:54:45","date_gmt":"2020-01-30T07:54:45","guid":{"rendered":"https:\/\/www.wsinteractive.com\/valab-relooking-website\/"},"modified":"2025-12-05T13:06:20","modified_gmt":"2025-12-05T12:06:20","slug":"refonte-site-web-valab","status":"publish","type":"post","link":"https:\/\/www.wsinteractive.com\/fr\/blog\/refonte-site-web-valab\/","title":{"rendered":"L’Agence Web et le Making of VALAB"},"content":{"rendered":"\n

Aujourd\u2019hui, op\u00e9rons un petit retour sur notre partenariat avec VALAB<\/strong> ! Au programme ? Un beau projet qui nous a tenu \u00e0 c\u0153ur. Une refonte globale. Une interface pouss\u00e9e, pens\u00e9e et intuitive. Un travail de recherche profond. Une collaboration inspirante et ludique.<\/p>\n\n\n\n

Rien de plus, rien de moins ! C\u2019est parti !<\/p>\n\n\n\n

\n
\n

Le Making of VALAB<\/em><\/p>\n<\/div>\n\n\n\n

\n

Valab\u00ae, logiciel d’aide \u00e0 la validation biologique<\/h2>\n\n\n\n

Ce logiciel scientifique con\u00e7u et d\u00e9velopp\u00e9 \u00e0 Toulouse<\/a>, vendu dans toute l\u2019Europe, accompagne quotidiennement les professionnels en laboratoire. Le programme a la puissance d\u2019analyser des dossiers \u00e0 une vitesse impressionnante gr\u00e2ce \u00e0 son intelligence artificielle, il constitue une aide importante pour les biologistes et scientifiques. Le site web de la soci\u00e9t\u00e9 se devait donc d\u2019\u00eatre \u00e0 la hauteur. L\u2019\u00e9quipe de VALAB est venue vers nous pour une refonte compl\u00e8te<\/a>.<\/p>\n\n\n\n

C’\u00e9tait un site tr\u00e8s riche avec notamment un espace client qui \u00e9tait tr\u00e8s appr\u00e9ci\u00e9. <\/p>\n\n\n\n

Plusieurs enjeux de taille \u00e9taient donc \u00e0 relever.<\/p>\n\n\n\n

\"phone
Le projet Valab<\/figcaption><\/figure>\n\n\n\n

Ateliers bavardages pour interfaces intuitives<\/h2>\n\n\n\n

Pour parvenir \u00e0 cerner correctement les enjeux, l\u2019\u00e9quipe WS, agence web \u00e0 Toulouse<\/a>, a rencontr\u00e9 l\u2019\u00e9quipe VALAB pour un petit atelier<\/strong> papotage dans les r\u00e8gles. Ces ateliers sont des s\u00e9ances constructives et efficaces, o\u00f9 chacun expose son avis. Cela permet d\u2019ordonner les id\u00e9es et de mettre clairement en avant les besoins de chacun. La confrontation des envies et des priorit\u00e9s permet de d\u00e9gager des axes correspondants \u00e0 tous, sans faire de compromis. Nous saisissons alors tous les besoins des diff\u00e9rents collaborateurs, des besoins sp\u00e9cifiques, uniques et vari\u00e9s.\u00a0<\/p>\n\n\n\n

Le dialogue est tr\u00e8s important pour cerner les souhaits de chacun, cerner ce qui est capital pour l\u2019un ne l\u2019est pas forc\u00e9ment pour l\u2019autre. L\u2019exercice peut s\u2019av\u00e9rer un peu complexe, mais c\u2019est tr\u00e8s pratique et indispensable pour la suite du projet. <\/p>\n\n\n\n

\u00c0 nous de savoir allier ce qui est dit et de parvenir \u00e0 un produit fini convenant \u00e0 tous. Le site et son arborescence doivent r\u00e9pondre et convaincre tous les acteurs. Ce n\u2019est pas chose ais\u00e9e, mais ce n\u2019est pas impossible non plus !<\/p>\n\n\n\n

\"tablette<\/figure>\n\n\n\n

Des sc\u00e9narios utilisateurs pour une meilleure arborescence<\/h2>\n\n\n\n

D\u2019o\u00f9 vient l\u2019utilisateur ? Que cherche-t-il ? Pourquoi est-il l\u00e0 ? Quel est son profil ? Chez WS, nous n\u2019arr\u00eatons jamais de nous poser plein de questions ! <\/p>\n\n\n\n

En SEO<\/a> et UX, pour que le site soit simple d\u2019utilisation, que l\u2019arborescence soit logique aux yeux des utilisateurs, l\u2019\u00e9quipe de WS r\u00e9alise des sc\u00e9narios utilisateurs. Nous nous mettons \u00e0 la place de l\u2019utilisateur et nous essayons de comprendre ses objectifs. L\u2019interface doit r\u00e9ussir rapidement \u00e0 lui donner les informations qu\u2019il cherche, et terminer de le convaincre pour qu\u2019il revienne \u00e0 nouveau. Ainsi, gr\u00e2ce au sc\u00e9nario utilisateur, nous pouvons l\u2019aiguiller, le guider naturellement sans qu\u2019il s\u2019en rende compte, anticiper ce qu\u2019il veut, avant que lui m\u00eame ne le sache ! Magique ? Non, simplement de grosses s\u00e9ances de r\u00e9flexion et de la cr\u00e9ativit\u00e9 ! <\/p>\n\n\n\n

Un bon sc\u00e9nario utilisateur permet d\u2019\u00e9tablir une meilleure arborescence. Le guidage est alors souple, intuitif et r\u00e9pond aux attentes et besoins du visiteur. Le site est clair et plaisant autant pour le nouvel utilisateur que pour les habitu\u00e9s. L\u2019arborescence doit r\u00e9ussir \u00e0 convaincre ainsi tous les publics.<\/p>\n\n\n\n

Un avant\/apr\u00e8s qui en dit long !<\/h2>\n\n\n\n

Nous voulions tous, WS comme VALAB, un site digne du logiciel. \u00c0 la fois puissant, contemporain et logique. Pour une refonte totale, un nouveau design ne suffit pas, ce n\u2019est pas non plus, une simple modernisation. Nous avons enti\u00e8rement repens\u00e9 le site pour un parcours utilisateur simplifi\u00e9, une navigation intuitive et agr\u00e9able. Voyez par vous-m\u00eame.<\/p>\n\n\n\n

Partir d\u2019un site tr\u00e8s riche et appr\u00e9ci\u00e9, savoir se l\u2019approprier, comprendre tous les enjeux, en tirer le meilleur, le d\u00e9passer, le transformer. Qui a dit que c\u2019\u00e9tait facile ? Outre les talents techniques de l\u2019\u00e9quipe, nous savons surtout \u00e9couter et parler, ce sont toujours de belles qualit\u00e9s pour comprendre un projet dans sa globalit\u00e9 et le valoriser !<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Valab refond son site internet avec notre agence afin de moderniser son interface digitale.<\/p>\n","protected":false},"author":1,"featured_media":455,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60],"tags":[67,32],"class_list":["post-463","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projets","tag-extranet","tag-ux"],"yoast_head":"\nL'Agence Web et le Making of VALAB - WS Interactive<\/title>\n<meta name=\"description\" content=\"Valab refond son site internet avec notre agence afin de moderniser son interface digitale. 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